Heirloom is a bustling neighborhood bistro nestled on a tree lined street in downtown Charleston. A casual setting and a lively bar make Heirloom a local institution, committed to serving local fare from wood fired pizzas to seafood straight from tide to table.
A playful identity and clever messaging were essential to elevate the relaxed feel of the space. Decorative icons interspersed with text, delicate pattern fills and custom illustrations keep the brand novel and all about the details.